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Lecturer in Marketing (Online MBA)

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Position description

The Graduate School of Management at the University of California, Davis, seeks temporary instructors to teach one or more courses in the area of Marketing for the 2020-2021 and the 2021-2022 academic year. These courses are part of the curriculum for the online MBA program.

Applicants should have an MBA or advanced coursework in marketing, and be familiar with standard business and marketing frameworks.

Course lists:
MGV 204V - Marketing Management
Analysis of market opportunities, elements of market research, development of marketing strategies, marketing planning, and implementations, and control systems. Consumer and industrial markets, market segmentation, pricing strategies, distribution channels, promotions, and sales.

MGV 254V Marketing Analytics
This course will teach students how to leverage data to derive actionable insights. The primary objectives of this course are to (1) train students how to recognize what variation in data identifies the answer to a question and (2) help students build their marketing analytics knowledge base. In service of these objectives, this course will survey several analytical tools and data types commonly used by marketers

MGV 445V Product Management
Overview of the requirements, issues, and tools involved in marketing of products and services via lectures, case studies, and a hands-on, quarter-long competitive simulation.

Instructors will hold 10 live online sessions, one per week in a 10-week quarter, reviewing and expanding upon material presented to students in a pre-recorded format. Instructors are also required to assist with course grading and work with the course coordinator to ensure consistency across sections. A fast and stable internet connection is required.

Potential candidates should submit their applications online via the RECRUIT system only. Please submit a CV, evidence of teaching ability, and contact information for three references. The initial review date for this recruitment is March 26th, 2021, however, the position will remain open until filled. Only completed applications will be reviewed.

Applicants should submit their application and supporting materials via our online recruitment system at recruit.ucdavis.edu

Unit 18 Lecturers are governed under a collective bargaining agreement (American Federation of Teachers (AFT) - Non-Senate Instructional Unit). Under this contract, once a lecturer accumulates enough quarters of service, the lecturer can be reviewed for a Continuing Lecturer position. For more information about this contract, visit http://ucnet.universityofcalifornia.edu/labor/bargaining-units/ix/contract.html.

The Graduate School of Management is interested in candidates who are committed to the highest standards of scholarship and professional activities, and to the development of a campus that supports equality and diversity. The University of California is an affirmative action/equal opportunity employer. This position is covered by a collective bargaining unit. UC Davis is a smoke and tobacco-free campus.

CONTACT: Academic Operations and Planning at the Graduate School of Management (jobs@gsm.ucdavis.edu).

Application Requirements

Document requirements
  • Curriculum Vitae - Your most recently updated C.V.

  • Cover Letter

  • Evidence of Teaching - Examples include course materials, syllabus, course evaluations, etc.

  • Statement of Contributions to Diversity, Equity, and Inclusion - Contributions to diversity, equity, and inclusion documented in the application file will be used to evaluate applicants. Visit https://academicaffairs.ucdavis.edu/faculty-equity-and-inclusion for guidelines about writing a statement and why one is requested.

Reference requirements
  • 3-4 required (contact information only)
2023 Forbes Award: Best Employers for Diversity 2023 Forbes Award: Best Employers for Women

Job location

Davis CA (Online)